A typical labour mandi functions with two key players - the demand/consumer (employers seeking man-power) and the supply (man-power seeking deployment) and depends on each other to fulfill their respective requirements. However, lack of any proper communication channel between consumers and labourers is a major setback to the mandi dynamics. It is unfortunate that this highly potent sector is significantly ‘unorganized’ and remains marred with such a momentous issue and is scarcely surviving with a 2% annual growth. Labouradda , an innovation powered by Otaf Overseas Private Limited, tried to get a more comprehensive understanding of this dynamics and devised a unique digital formula steering the GPS based mobile phone design road map with an aim of helping generate and abridge leads of employment for the unskilled, semi-skilled and skilled workers in India.
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